Welcome

Welcome to Key-2 Luxury, the ultimate lifestyle accessory. If you are already a key holder or global partner we very much hope you will enjoy your journey through our new website and app and if you would like to become one of our exclusive global partners or a Key-2 Luxury Life or Key-2 Luxury Mobile key holder we hope you will discover everything you need to do so.

We believe luxury is giving yourself the time to do what you really want to do and Key-2 Luxury aims to compliment your life by giving you that little bit extra.

Creating a loyal connection between our partnering luxury brands and high-net-worth key ring holders, Key-2 Luxury offers 1 to 3 personal contacts at each and every one of the recommended partnering establishments, exclusive VIP privileges at acclaimed hotels, restaurants, bars, clubs, with the purveyors of the finest goods, services, entertainment and travel.  Key-2 Luxury is forever evolving to cater to key holders needs; embracing technology and an international market, it is now available to individuals as well as corporates.

About

Since our launch in 2004, Key-2 Luxury has grown globally and increased in strength. We are now proud to announce the launch of Key-2 Luxury Mobile for individuals on the go, a new modern service to be enjoyed on a 'need to use' basis alongside the Key-2 Luxury Life, which is now available for individuals as well as corporates.

The ultimate luxury guide with privileges

         
 
We do not take commissions or retainers allowing us to give unbiased recommendations for what we believe to be the very best. We are always looking to create added value for our key holders and partners.

For global partners, the Key-2 Luxury key holders are the perfect clients with both their corporate and private interests.

We welcome your feedback and please do join or follow us below as we continue to grow over the coming years.

The History

Founded in 2004 by luxury lifestyle expert and CEO, David Johnstone, Key-2 Luxury was created to link 1,000s of high-net-worth individuals with 100s of premium luxury brands from across the world. From 2004 to 2010 the silver Key-2 Luxury key ring could not be purchased by the general public and was exclusively available for premium companies to purchase as the ultimate corporate gift to give to their VIP's and was acclaimed by the Financial Times as "one corporate gift to rule them all"

Lord Stanley Fink & David JohnstoneIn 2006 Key-2 Luxury caught the attention of leading hedge fund impresario Lord Fink who at the time was Vice Chairman at Man Group PLC, “having purchased key rings for my top clients, a year later I was so impressed by Key-2 Luxury and excited by its future, I became a director and a co-shareholder”.

2011 saw Key-2 Luxury as the official invitation to The Global Party, giving Key-2 Luxury true global status, increasing and cementing its resonance across the world, to over 70 cities and 40 countries.

Key-2 Luxury continues to grow from strength to strength creating a loyal connection between its partnering luxury brands and high-net-worth key ring holders, offering 1 to 3 personal contacts at each and every partnering establishment, exclusive VIP privileges and personal recommendations across the world.

Global VIP Privileges for Life

We look to compliment the lifestyles of our key ring holders not only on special occasions but also on a day-to-day basis.

As Key-2 Luxury we do not take commissions or retainers from our global Partners allowing us to give unbiased recommendations for what we believe to be the very best. We are always looking to create added value for our key holders on a daily basis.

Restaurants

Dinner tonight…Reserve a table for 10 friends or clients at one of our partnering restaurants and by simply showing the key ring, watch five bottles of champagne arrive at the table with compliments.

Hotels

Traveling abroad on business or for pleasure…Stay at one of our partnering hotels and receive 10% off the best available rate, automatic upgrade, late checkout plus a complimentary bottle of champagne in the room.

Parties & Events

Have something to celebrate…Invite 100 friends for drinks to any of our worldwide party venues and receive 100 champagne cocktails and no venue hire charge.

Private Dining

Exclusive dining experiences…Reserve a private dining room at one of our restaurants and for every bottle of wine or champagne purchased, receive the next with compliments, continuously, (purchase 20 receive 20 with compliments) allowing you to simply move further down the wine list!

Clubs

A night out…Privileges include complimentary entry, priority queuing and if you purchase 2 bottles of spirits or champagne at the same time, you will receive the 3rd with compliments.

Shopping

Treat yourself or treats for loved ones…Looking for that special gift? Receive £20 complimentary for every £100 you spend to purchase something extra else for you!

Entertaining

A party at home or in the office…When spending £18 per head on canapès, receive half a bottle of champagne complimentary per guest. ie give a party for 100 guests and receive 25 bottles of champagne complimentary.

Health & Beauty

Relax and unwind, pamper yourself…Receive the best in health an beauty with additional perks including your 3rd treatment with compliments at leading global establishment.

Travel

Planes, trains, automobiles, yachts, helicopters…Getting from A to B with your Key-2 Luxury key ring can be a pleasure not a chore. Choose from privileges and %s off with any one of our traveling partners.

Wines & Spirits

Always be ready to welcome guests…Additional bottles and exclusive price lists when purchasing cases of premium champagnes, wines and spirits.

Properties

Through Key-2 Luxury Properties you can rent or sell your private property to other high-net-worth individuals and key holders across the world. Enjoy a 50% reduction of the posting service charge…

Charity

Proud to support The Global Charity Trust: Up to 10% of your total bill will be donated by our participating partners when your photograph your total bill through your Key-2 Luxury app.

Become a Global Partner

We very much hope you will join us an exclusive Key-2 Luxury Partner and enjoy being globally recommended to our high net worth VIP key holders across the world. Since 2004 Key-2 Luxury has established itself as the ultimate lifestyle accessory linking premium partners with thousands of the world's philanthropic global elite. Launched in 2011 the Key-2 Luxury app features a 'Near Me' function, plus direct contact to partners.

The Key Holders

Key holders are the VIP clients of premium global companies. Influential individuals with a high corporate and personal spend who travel the world for both business and pleasure. Cities include: London,Hong Kong,Dubai, Barcelona, Shanghai, Berlin, Bangkok, rome, New Delhi, Copenhagen, Kuala Lumpur, Luxembourg, Doha, Moscow, Sydney, Stockholm, Athens, Las Vegas, Mumbai, Washington, Ho Chi Minh City, Miami, Geneva, Los Angeles, Amsterdam, Madrid, San Francisco, Mexico City, toronto, Vancouver, Istanbul, Singapore, Tokyo, Cape Town, New York and many more...

Statistics: 57% male, 43% female; Ages: 21-35, 26%; 35-50, 54%; 50+, 20% 100,000+

Key rings over 70+ Cities and 40+ Countries: Europe: 34%, America & Canada: 31%, Asia: 29%, Africa:3%, Oceania: 3%

 

Companies who have gifted a Key-2 Luxury key ring to their VIPs include:

 

 

Our Partners

By becoming a Global Partner you will gain exposure to our key holders via our exclusive Key-2 Luxury smartphone app and website. We cut out the middle man and initiate a direct relationship between you and our key holders. In return we know that you will give our Key holders VIP treatment on every occasion.

Global Partners include:

Partner Testimonials

“Quite simply the cleverest little accessory we know!!”   “Thanks for the privilege of being associated with Key-2 Luxury”
Alexis Grabar - Managing Director,
Avolus World Travel
  Robert van der Ham - Hotel Manager,
Intercontinental Park Lane

“Key-2 Luxury gives Franco’s the exposure to the world’s most dynamic and influential guests. I am very impressed with their client list, they don’t disappoint!”   “Working with Key-2 Luxury has given us access to a large client base who have remained extremely loyal to PJ’s over the years and we hope many more to come”
Jason Phillips - Managing Director,   Robert O’Leary - General Manager,
Franco’s   PJ’s
     
“We have built a hugely productive working relationship with Key-2 Luxury and they give us fantastic exposure to their clients, a valuable asset to our company. Long may it continue as it is something we really value”   “Key-2 Luxury has already built an impressive database of high net worth clients through their various corporate partners. As they continue to add exciting offers from leading brands, their exposure in the UK is set to grow”
Craig Pogson - Founder,   Brian Egan - Managing Director,
Pogson & Davis   Exclusive Resorts
 
“Having worked with Key-2 Luxury for many years, we have thoroughly enjoyed our relationship and the quality of their client base. Key-2 Luxury has grown from strength to strength and we look forward to working with them for many years to come”
Steve Carrodus - Hotel Manager,
Blakes Hotel

Key-2 Luxury Life

Imagine receiving a silver key ring, which instantly accords you VIP status by offering you hundreds of exclusive privileges and personal contacts around the world for life.

Learn more

Key-2 Luxury Mobile

For the first time since 2004 we are allowing individuals the opportunity to purchase the exclusive Key-2 Luxury key ring in an interactive Mobile format.

Learn more

Key-2 Luxury Life

We are delighted to announce that for the first time since 2004 we are allowing individuals the opportunity to apply for the exclusive silver Key-2 Luxury key ring. Imagine receiving a silver key ring, which instantly accords you VIP status around the world for life by offering you hundreds of exclusive privileges and personal contacts.

A perfect present for yourself or a client, the key ring facilitates VIP treatment at home and abroad. It is not just for special occasions, but can enhance your daily life, with global recommendations, privileges at renowned restaurants, hotels, retailers, bars, clubs and service providers. Privileges are added regularly, so like a great bottle of wine it will simply get even better with age.

Show your Key-2 Luxury key ring at our partners’ venues to redeem your privileges across the world.

In addition, download the iPhone app, with compliments, for your key ring on the go, featuring all of our global recommendations, privileges, personal contacts and the all important ‘Near Me’ function - perfect for the global elite mobile audience.

Key-2 Luxury Mobile

We are delighted to announce that for the first time since 2004 we are allowing individuals the opportunity to apply for the exclusive Key-2 Luxury key ring in an interactive Mobile format. For individuals on the go, it is a new modern approach allowing you to access all The Key-2 Luxury global privileges on a 'need to use' basis. Imagine enjoying a service, which instantly accords you VIP status around the world for life by offering you hundreds of exclusive privileges and personal contacts via your smartphone.

The perfect present for yourself or a gift, this interactive format facilitates VIP treatment at home and abroad. It is not just for special occasions, but can enhance your daily life. The app features our global recommendations, privileges at renowned restaurants, hotels, retailers, bars, clubs and service providers and the all important ‘Near Me’ function.

Privileges are added regularly, so like a great bottle of wine Key-2 Luxury will simply get even better with age.

Flexible opportunity to ‘add’ Privileges to your account to use as and when you choose…

Contact Us

Tel: +44 (0)870 735 0100 Partnerships & Accounts Office Key-2 Luxury Head Office
Fax: +44 (0)870 735 0101 The Coda Centre Unit 23 (4 & 5) 61 Jermyn Street
E-Mail: info@key2luxury.com 189 Munster Road, London Mayfair, London
Press Office: globalpr.net/key2luxury SW6 6AW, UNITED KINGDOM SW1Y 6LX, UNITED KINGDOM

Join The Team

We are always looking for dynamic, professional, confident, structured, reliable, driven individuals to join our ever growing global team. With multiple opportunities available and with a very exciting path ahead, why not click here for further information on the opportunities that currently exist within Key-2 Luxury or the Free Holdings group.

​Current roles:

  • Digital PR Manager
  • Internships
  • Sales Executives
  • Motion Graphics Designer
  • Junior Motion Graphics Artist
  • Global Partnership Consultant

To apply, please click here for further information and to submit a copy of your CV/resume.